Join a 12-week, small-group course for indie musicians ready to take control of their music career,
and stop being at the mercy of algorithms, once and for all.Â
You’ve already done the hard part. Your music is streaming, you have some merch,
maybe even a website and a nice social media following.
But if you’re like most DIY artists, you’re still stuck grinding for attention,
hoping for a break, and wondering why the math of this career never adds up.Â
The truth is, your biggest leveraging tool
 is right here: the internet. But you have to use it right.
 Instead of waiting for a record label, start acting like a record label.
Your audience is right here on the same internet your music is streaming on.
But it's a big internet; you have to build the roads that will lead them to it. Â
We'll show you how to build the kinds of fan-finding systems
that labels use to put artist growth on autopilot.
Start building a real business around your music
New Year, New Career Special Offer (Ends Jan 1)
$749
One-time payment
After Jan 1, price increases to $1199
Save your spot in Struggleville's January Artist Development cohort.Â
*Only 10 spots available*
14-DAY MONEY-BACK GUARANTEE
If you aren’t completely satisfied with your Struggle Smarter Artist Development experience, let us know within the first 14-days for a full refund. No questions asked.
What you'll get
A CUSTOM PLAN TO BUILD & GROW YOUR MUSIC BUSINESS
WEEKLY LIVE SUPPORT TO WORK THROUGH YOUR CHALLENGES
A COMMUNITY OF DEDICATED INDIE ARTISTS TO WORK WITH
24/7 TEXT SUPPORT FROM STRUGGLEVILLE'S FOUNDERS
WEEKLY MASTERCLASSES ON BUSINESS & MARKETING STRATEGIES FOR MUSICIANS
CUSTOM CONTENT REVIEW FROM AD AGENCY PROS
How it works...
12 weeks of small group meetings
 We'll look closely at the specific strategies that win you back time and control, and make you money from your music. First meeting is Jan 10th!Â
Only 10 seats available.Â
Live calls 2x a week
Deep-Dive Sessions:Â
We'll challenge assumptions, uncover blind spots, and sharpen your strategy.
Office Hours (Optional):Â
Bring your biggest obstacle, grab the mic, and we'll work through it in real-time.
Regular
1:1 support
One-on-one consultations to dig into your unique situation, outside of the group sessions.
You can schedule one for all 12 weeks, if you want to.
Templates
& tools
You'll get email automation templates, merch funnel guidance, ad-building walkthroughs, website best practices, and more from the marketing experts at Struggleville.Â
Build a better music business in just 12 weeksÂ
- âś”
Audit your current music ecosystem (website, socials, merch, email list).
- âś”
Get your Struggle Smarter Checklist dialed in.
- âś”
Map out your 90-day goals.
- âś”
Build your merch funnel (bundles, upsells, automation, shipping basics).
- âś”
Start testing sales offers that actually convert.
- âś”
Create your lead magnet & fan capture system.
- âś”
Set up email list + automations that welcome and grow new fan relationships.
- âś”
Learn how to run Meta ads the smart way (without overspending).
- âś”
Launch your first audience-growth or merch campaign.
- âś”
Review what's working and where fans are dropping off.
- âś”
Sharpen your funnel to increase sales and signups.
- âś”
Build your "always-on" music business plan.
- âś”
Prep your next release, tour, or launch with your new systems running in the background.
Put a team behind your music
for the next 3 monthsÂ
Catapult your productivity in 2026, with expert support from Struggleville Records, LLC, your new record label. We're a non-traditional label without any of that traditional record label baggage.
No contracts. No gimmicks. Just guidance and growth.Â
Enroll todayWho we are:Â
Advertising pros with a lifelong music obsession
Struggleville was founded by Brian & Jenna Revels, ad agency professionals, musicians, and the "mom n pop" in this little music marketing shop. Between the two of them, they have nearly 20 years in marketing experience, Brian as an ad agency copywriter and Jenna as a Meta marketing specialist. With tried-and-true marketing tactics and a creative edge, they help indie artists put a profitable foundation beneath their musical passions.
Try something different this year
Every artist struggles. The question is whether you want to struggle the way the industry tells you (burnt out, broke, chasing algorithms, playing the viral lottery)...
Or you do you want to choose the struggle that puts you in control, and start making your own luck.
The doors close soon. Where will you be by April?
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